WHY GREEN MONDAY?
Vietnam is by almost any measure a success story. The economy has flourished since 1990s, poverty has fallen, while Vietnam’s middle class continues to grow. This has allowed the government to make great strides towards overcoming a range of social, economic, public health, and environmental challenges after decades of colonization, war and deprivation. As a result, tens of millions of Vietnamese have achieved greater prosperity and financial security.
However, Vietnam now faces new public health, environmental, ethical, and animal welfare challenges. The traditional Vietnamese diet emphasizing whole foods, such as rice, and vegetables, is moving towards increased consumption of meat, fish, dairy products, fats, oils, soft drinks, confectionary and processed foods. The result of this dietary transition has created challenges that pose significant economic burdens and drain resources that might otherwise be spent on education, infrastructure, and other initiatives to improve the quality of life of current and future generations of Vietnamese.
The rapid and widespread transition away from the traditional Vietnamese diet emphasizing whole foods, such as rice, vegetables, and legumes and towards increased consumption of meat, fish, dairy products, fats, oils, soft drinks, and confectionary and processed foods is associated with many of the multifaceted public health, environmental, animal welfare challenges today facing the Vietnamese nation. Many of these challenges will pose significant economic burdens and drain resources that might otherwise be spent on education, infrastructure, and other initiatives to improve the quality of life of current and future generations of Vietnamese.
The world in which future Vietnamese will live will be unrecognizable in many ways to our parents and grandparents and to all those who sacrificed so much so that their children and grandchildren would have a brighter future.
The goal of Green Monday Vietnam is to promote healthier, sustainable, and compassionate communities through one simple act… Eliminating your consumption of meat, eggs, and dairy products at least one day a week. By eliminating your consumption of meat, eggs, and dairy products for even just one day out of every seven you will reduce your personal carbon footprint, and you’ll make a positive impact not only on your health and wellbeing, but also on that of your family, your community, and the planet. At the same time you’ll also help discourage the cruel confinement of animals. Its one small change, one day a week, but its something each and every person can do to make a big difference in the world.
Taking the Green Monday Vietnam pledge is one way to do your part to help address these challenges and help build a tomorrow that we’ll be proud to pass on to future generations.
START OF A NEW WEEK
Monday represents the start of a new week.
For most people around the world Monday represents the start of a new week. It offers a blank slate…a chance for a fresh start. On Monday we transition from the relative leisure of the weekend back to the more formal structure of work or school. We set our intentions and expectations for the week ahead, and set the goals by which we measure progress.
MAINTAIN NEW BEHAVIORS
From an early age we internalize this rhythm
From an early age we internalize this rhythm, and scientific studies suggest we are more likely to maintain new behaviors begun on Monday. That makes Monday the perfect day to make a change for your health and the health of our planet.
Taking and living the Green Monday Vietnam pledge
Taking and living the Green Monday Vietnam pledge not only symbolizes a wholesome start to a new week, but it also demonstrates a positive commitment to your own health and wellbeing, and to that of your family, your community, to our planet, and to all those who share it with us
Start each week with healthy intentions
Start each week with healthy intentions and you’re more likely to stick with them. And if you slip back into and old habit one week, you always have another chance to re-double your efforts next Monday!